Sales Conversion Optimisation.
Turn your site into a silent salesman.

Traffic only has value when it results in sales.

Clarica normally offers conversion optimisation in conjunction with other services like Search engine Optimisation, Web Analytics, Pay Per Click Search Marketing, and Web Copy Writing. Conversion optimisation & landing page optimisation may range from simple copywriting & design changes to test for improved sales conversion rates, through to advanced A-B split testing and multivariate testing, or sometimes a complete site rewrite & redesign incorporating these features where necessary.

We measure conversion rates using tools such as Google AdWords linked to shopping carts and contact-us forms (or other conversion points) configured with Google Analytics and Google Website Optimiser for A-B or multivariate split testing.